Why Are Consumers Willing to Pay for Privacy? An Application of the Privacy-Freemium Model to Media Companies
Best Paper Award Nominee
| Autoren/Herausgeber: |
Schreiner, M. Hess, T. |
|---|---|
| Erschienen: | 2015 |
| Publikationsart: | Articles in Refereed Proceedings (International) |
| ISBN/ISSN: | 978-3-00-050284-2 |
| erschienen in: | Proceedings of the 23rd European Conference on Information Systems (ECIS 2015), Paper 164, Münster, Germany, May 27-29 (doi: 10.18151/7217470). |
| Dokumente |
